With hundreds of ranking factors determining placement in organic search results, there are numerous considerations to be made, and that’s where Local Impact Group comes in. We’ll work with you to gain a greater understanding of your company and your customers, and we’ll use that information to improve your local search rankings.
Local SEO is a long-term investment, and it must be continually managed to stay ahead of your competitors, keep up with algorithm changes, and maintain your place in local search results. Our local SEO methods are quality-focused—we put your company in front of your customers when they’re looking for your products and services.
We’ll work with you to create relevant, unique content that helps you generate leads and retain customers.
Social Media Marketing
We’ll partner with you to determine the appropriate channels for your audience and develop a social media strategy for your company.
Local Search Engine Optimization
We work with clients in West Virginia to drive local traffic and increase conversions with local-focused strategies.
Although we’re focused on local search engine optimization, we know that e-commerce is equally important. If you’re selling online, SEO is a crucial component of your marketing strategy.
Our Search Engine Optimization Process
At Local Impact Group, our digital marketing and SEO approach is deliberate and holistic. We don’t change things simply for the sake of doing something different; our recommendations and strategies are backed by research and data.
We’ll start by learning about your company, your high-value products, your local services, your messaging, your brand identity, and much more.
Once we’ve learned about your goals and your company, we’ll do keyword research based on your customers’ intent, your site’s content, paid search data, search volume, and in-depth competitive analysis.
Once we’ve gotten your keyword input, we’ll optimize on-page components such as meta descriptions, headings, and page titles to align with your local targeting goals.
Based on the info we gather and the results we’ll discuss with you, we will build a long-term local SEO strategy that encompasses backlink building, content development, technical optimizations, conversion optimization, and UI improvements and we’ll make sure it aligns with your company’s other offline and online marketing efforts.
Local-Focused Website Design
Your customers are highly mobile, and when they want something, they expect nearly instant gratification. Therefore, having a responsive site is no longer just an option. At Local Impact Group, our mobile-first approach puts you in front of your customers when they’re out and about, and your site will translate seamlessly to the desktop. Regardless of which devices your customers use, they’ll find you first online.
Google is one of the most common places for customers to find and connect with local businesses. Therefore, it’s a great place to advertise, expand your market share, and gather cost-effective leads. That’s why we also offer complete AdWords management, which complements our solid organic local search engine optimization strategy.
Our Transparent SEO Methods
From the beginning, our practices have focused on addressing some of the SEO industry’s biggest issues: accountability, consistency, delivery of results, and transparency—and how we can correct them. Our focus has shaped our teams, processes, reporting, and client relationships, and it has allowed us to maintain one of the area’s highest retention rates. Along with our in-depth reports, we provide detailed outlines that show what we do with the time you are paying for. By doing so, we’re telling you exactly what our strategies mean for your company.
We’re not just your local SEO company; we want to be a partner in your digital marketing efforts.
At Local Impact Group, we love what we do, and we want our customers to love the customer service, accountability, and real-world experience we provide. Search engine optimization is always changing, and it’s our philosophy to learn everything we can, be innovative, be open, and above all else, do great work.
We are a West Virginia-based marketing agency that works with companies of all types and sizes. Our team works with clients in a range of industries to find new opportunities, evaluate the competition, and find new revenue streams. Business-to-business (B2B) is another one of our areas of expertise; we understand the sales and industrial processes, and we use that knowledge to make effective, informed recommendations for your company.
At LIG, we’re an extension of your marketing team, and we take that role very seriously.
While we’re based in Huntington, WV, we serve clients in the greater area. Just because you’re not within driving distance of our offices, that doesn’t mean you won’t get any face-to-face interaction. Our teammates will come to you for in-person strategy meetings.
Why You Should Choose Us for Local SEO and Web Design
1.) We offer super-fast customer service. We’ll handle your issues right away; we won’t put you in a days-long support queue like some other SEO agencies.
2.) We provide affordable mobile-responsive web development and design
Our proactive stance: you won’t hear from us only when we’re collecting payments or when there’s a problem. We’re always evaluating your account and looking for ways to increase your profits.
3.) Most importantly, we specialize in getting you to the top of Yelp, Bing, and Google’s local rankings.
Call us today to get started!
Are You Interested in Local SEO, But You’re Not Sure Where to Begin?
When you’re ready to increase your company’s visibility to local customers, you’ll first meet our customer relationship teammates. After a preliminary site audit and introductory meeting, we’ll start building the right foundation for your business’ goals. If you’d like to start with the audit to determine whether we can help you, we’re glad to do that, too!
At the core of all successful small businesses is a group of loyal, local customers. That’s why Local Impact Group is the place to go for a solid local search strategy. From maps to local reviews, our clients’ sites consistently rank near the top of Google’s results. Give us a call today and allow us to show you why our other clients entrust their local presence to us.